GTM Product Manager

TraceAir is looking for an intern or a full-time employee to join the Go-To-Market team in its quest to discover, validate, and build new growth strategies for the company. 

We are a small team of three (two Columbia MS&E and one Stanford GSB (MSx’16) alumni) with a lot of influence on the company’s strategy to automate construction. 

Our goal is to find a new product-market fit to expand the total addressable market for the company.

The Projects

Our new team member will be given valuable opportunities to gain hands-on experience and work on meaningful projects, such as: 

  • An add-on service with administrative and operational complexities. To enable this new service, we must be legally and operationally set up in all geographies of our presence. That will involve finding and onboarding partners, implementing changes to the existing workflows, and working with a wide range of internal and external stakeholders.
  • Assisting with research on the value proposition of a new product for executives in the industry and helping outline its requirements. This product will help increase the adoption of our standard service while also creating an up-selling opportunity. 
  • Discovering specific pain points and formulating value propositions for an adjacent market segment. This project will involve customer development interviews, sales validation (closing a few deals), and supporting the sales team in the execution.

Responsibilities:

Ops

  • Coordinate individual projects to completion with multiple teams (sales, cs, ops)

Project/product management

  • Coordinate product implementation across multiple teams at TA (sales, cs, ops, product)

Analytics

  • Review and analyze existing sales process/pitch /pricing to improve conversion rates
  • Analyze sales funnel to improve conversion rates
  • Collect feedback from customers to improve sales

BD

  • Conduct BD calls with surveyors
  • Qualify potential partners
  • Sign partnerships with surveyors (needs pushing)

Sales 

  • Close deals
  • ALTAs
  • Random inbound
  • Research projects

Requirements

  • GPA 3.5 or higher
  • Proven track record of solving complex business or technical problems
  • Quick learner
  • Excellent communication skills
  • Generalist with ability to deeply understand technical subjects
  • Scientific mindset to problem solving

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